WAYS TO GROW YOUR STARTUP’S SOCIAL MEDIA AUDIENCE

January 31st at 8:16pm

In order for social media marketing to work, you need an audience. Unfortunately, growing an audience is also one of the most difficult tasks for businesses. Not only are you competing with other brands for your audience’s attention, but you’re also up against content from their friends and family. No matter what stage your startup is in, you’ll want to start or continue to grow your social media audience.  The first thing you need to do is start planning and strategizing. Otherwise, you’ll fall into the trap of aimlessly publishing content and randomly engaging. When you know who you want to target…

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HOW TO BECOME A SOCIAL MEDIA INFLUENCER

December 25th at 4:00pm

An influencer is a user on social media who has established credibility in a specific industry. Social media influencers have access to a large audience and can persuade others by virtue of their authenticity and reach. Since the rise of social media, influencers have become a major trend. These are ‘ordinary’ people who have earned a substantial following due to their expertise and transparency. They are being used more and more by companies to grab the attention of millennials as this group is less receptive to traditional marketing techniques. Brands purposely seek out influencers who create content that subtly pushes a product or service. The partnership…

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HOW TO BOOST YOUR WEBSITE TRAFFIC

December 24th at 4:21pm

It seems like everyone has a website nowadays, so finding ways to stand out from the crowd is indispensable! To make a popular website, use these helpful suggestions regarding content, design, and search-engine optimization. Baseline traffic, website design, domain age, meta descriptions, geographic location, competition, and target market all play into how quickly you can gain search engine traffic from SEO. Generally speaking websites can see results in 4 to 6 months. Obviously, SEO results grow over time. If you’ve struggled with driving traffic to your website, you’re not alone. According to 2019 research done by Content Marketing Institute, 61% of content professionals are challenged with knowing what is most important to…

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